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Charts

We regularly update and add features to the Latana dashboard, and we collect all learning materials in this organized database.

Charts

Radar Chart

A radar chart provides a quick snapshot to help you visualise which characteristics respondents associate with your brand across different time periods, markets and brands.

To create your radar chart:

1. Click the + symbol on the right hand side of charts

2. All brand association characteristics are selected by default. You can adjust the selection but a minimum of 3 associations need to be selected in order to create your radar chart.

3. Then proceed to set the filters as you wish.

Nb: Like all other charts, you can only have multiple in two filters at any given time. Since you need to have multiple brand associations selected, this allows you to choose having multiples in either the geography, time period, brand or segment filter.